1. Design a product or service with consumers
in mind. A product that is unneeded or arbitrary won't generate loyalty,
regardless of sleek design or catchy slogans. Your product must also live up to
its name --- if consumers are disappointed in goods or services, they might
shop elsewhere in the future.
2. Make your brand more convenient to
purchase than other brands. Sell your product online, offer bulk discounts,
maintain a user-friendly website, deliver the product directly to the customer
or put in a drive-through window for food service.
Brainstorm ways to make your product easily accessible by putting yourself in the consumer's shoes.
Brainstorm ways to make your product easily accessible by putting yourself in the consumer's shoes.
3. Encourage repeat purchases. Offer a
discount at the point of sale for future purchases, implement a rewards program
or offer a chance to win a prize.
4. Communicate
your brand attributeFollow @Iam_Mtriller
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